Pinterest Ad Specs Explained

Categories:

Pinterest is a platform that’s brimming with inspiration for home decor, recipes and more. It is also a robust marketing tool that is becoming increasingly integrated into the digital strategy of many brands. In fact, it’s 2.3 times more efficient than other social media platforms and earns double the ROI for retail brands when compared to their average cost per click. As such, it’s important to understand the technical guidelines when creating Pinterest ads to ensure they load quickly, grab attention and deliver on their promise. From image dimensions to file size and character counts, this article lays out the key technical requirements to keep in mind when designing a Pinterest ad. URL https://upbeatagency.com/the-comprehensive-guide-to-pinterest-ad-specs

Pinterest Ad Specs Explained

The best way to make the most of Pinterest is to choose an ad format that aligns with your campaign objectives and creative assets. The platform offers six different ad formats, each with unique value to help marketers reach their goals.

Static pins are a simple and effective ad format, featuring a single image that can be accompanied by up to 100 characters of text. This ad type is ideal for showcasing products or straightforward messages.

Showcase ads allow you to create a multi-layered ad that includes swipeable cards displaying product features. Each card can include outbound links that direct users to more content, product information and more.

Leave a Reply

Your email address will not be published. Required fields are marked *